Anna McLoughlin: The Hook Doctor
How to bottle your brilliance in 6 words or less!
The creative marketing business is built around the idea of hooks.
Anna McLoughlin of inkspiller whose business ‘hook’ is ‘Helping founders bottle their brilliance in 6 words’ – using her skills as a storyteller to uncover business founders’ unique perspectives, stories and value, to distil it into a practical messaging toolkit.
- How to solve problems in your positioning statement.
- How to uncover your brilliance
- Why your team describes your company differently
- How AI muddles the process
- How to deal with GEO
- Learn the Sexy Hook formula
- Positioning statements for LinkedIn and Resumes
- Join Anna’s one-day workshop.
Show notes
Book your place in the workshop: https://calendly.com/inkspiller/brilliance
InkSpiller web site: https://www.inkspiller.co.uk/
Anna’s LinkedIn page: https://www.linkedin.com/in/inkspiller/
Podcast: Play in new window | Download (Duration: 57:10 — 78.6MB)
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