Steve Fair: The GOOD, the BAD & the UGLY pitch decks

Is your company pet holding your agency’s sales back?

Is your leadership giving out leader-ick vibes?

Agencies often think they know what makes a winning creds deck, web site or even presenter, but if that were the case, you’d win more pitches, right?

Steve Fair of Sponge NB is an expert in agency credentials targeting, preparation and presentation and in this show, he gives us a simple list of do’s and don’ts for advertising, marketing and PR businesses.

He outlines what creds and pitch decks are supposed to say, what to leave in and what to leave out, where to meet, meeting length, meeting chemistry, web site hierarchy, personalisation and the art of cold outreach.