The Christmas special: Hank Blank – How CMOs are adapting in the USA
On Dasher, on Prancer, on new business!
In the final show of 2020, Hank Blank reveals the results of his pandemic survey of CMOs and agency owners in the USA. Spoiler alert: there’s good and bad news.
Why CMOs will need to bring their own trusted suppliers to new campaigns
Why agencies need to over-service existing business
The reprise of the internal agency and how they can avoid going stale too quickly
Career insurance: What to do when you get a new boss
Hank’s predictions on when we will all be trading normally again
How Hank spends Christmas in California.
Plus – the unmissable third installment of Jeremy Davies‘ ‘A Christmas Cold Call’ story
Podcast: Play in new window | Download (Duration: 57:17 — 78.7MB)
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Show notes
Hank’s LinkedIn profile
