Episode 16 pt 1: Ian Truscott – Appropingo & RockstarCMO

These days, people pay more attention to the written word and no-one knows this better than Ian Truscott.

Ian runs a content marketing company called Appropingo and he helps refine a company’s brand through the power of words, images and messaging.

Ian also walks the talk with his own online content marketing platform, RockstarCMO, a hybrid marketing insight and think tank for the international marketing community.