Ella Orr – Much More Social: 5 ways to create your personal brand on social media
A follow-up to our 50th episode is a return to LinkedIn. Business social media expert Ella Orr drops in to share her top tips for creating a personality for your business on social media.
And before you say “my business doesn’t need a personality,” it does. The game has changed and this show is going to help you devise a plan.
Ella specializes in advising companies in regulated industries such as finance, utilities and communications and these companies already understand how simply providing a commodity isn’t enough.
In this show, we discuss:
#️⃣ How technology has changed the education sector
#️⃣ Tools of the trade for successful social media
#️⃣ Why being likeable can tip the scales in a sale
#️⃣ How to use social media in a crisis
#️⃣ Content generation tools
#️⃣ A five-point plan for social media growth
Plus – a wonderful set from Jeremy Davies who has found himself crossing over into liminal space.
Podcast: Play in new window | Download (Duration: 1:02:28 — 85.8MB)
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Show notes
Ella Orr’s LinkedIn profile HERE
Much More Social web site HERE
https://www.instagram.com/muchmoresocial
https://twitter.com/muchmoresocial
A blog post about personal branding by Ella
https://muchmoresocial.co.uk/2021/04/06/how-you-can-use-your-personal-brand-to-boost-your-business/
Here’s some of the content creation tools/apps Ella mentioned.
https://www.contentcal.io/contentcal
Also – Canva https://www.canva.com/ – a brilliant graphic design tool with free templates – so easy to use.