One of the most awarded Creative Directors in the advertising business has published a new book about how the advertising “industry” needs to get back to basics – and it’s causing an eruption!

Craig Davis is here to offer advice for brands and green issues. He should know, he helped launch Tesla, he’s the Euro standard-bearer for Impossible Foods and he has his own green consulting firm that has the ear of world leaders.

Make your sales outreach count every time using these clever tools to analyse prospects before you commit. Predictive Black is changing the way we find new clients. Banish zombies forever!

What does our business future look like? What opportunities are there for brands, companies and agencies? How can we make our businesses more agile? What can we learn from the last year about human behaviour? How can we prepare our businesses for the next 10 years?

Productless stores, shopping psychology, habits of highly creative people, discrimination in the workplace, highly valuable awards, sailing.