Entries by Keith Smith

, ,

Victor Houghton: The Original Search Engine

These days, we’re surrounded by fake news and alternative facts that if you don’t check them out, could cause irreparable damage to yours or your client’s brand.
In this show I chat with one of the advertising industry’s leading fact-finders.
Victor Houghton has been supplying irrefutable facts to advertising agencies for years. Those facts have helped them put together multi-million pound and dollar-winning pitches.

, ,

Mike Everett? Who’s He?

Award-winning creative director Mike Everett gives a behind-the-scenes look at life in the golden age of advertising in one of Britain’s most outrageously creative advertising agencies: Collett, Dickinson, Pearce and Partners and discusses his book Methods of the Madmen.

, ,

Sir John Hegarty: What’s the Big Idea?

One of the greatest minds in the world of modern advertising explains how good creative can help save the planet, picking one advert that hits all the right notes! He also goes in-depth on his forthcoming blockbuster new course ‘The Business of Creativity’. Along the way, there’s a ton of great tips and anecdotes from the creative OG!