Isobel Arrowsmith, PRCA

PRCA Director of The Americas Isobel Arrowsmith talks about the challenges of setting up a new office in a foreign country in a pandemic.

Phil Lewis explains why CMOs find it hard to transition to CEO and tells us it’s all in translation.

Former radio presenter and DJ Neil Bentley puts Keith Smith through his novice podshow host paces while he demonstrates the awesome power of his company’s new podcast and Vlog content service Camflare, which is designed to make production a breeze.

John Ashton - Write Arm

Marketing without words is like Astaire without Rogers, or Noel without Liam. John’s newly launched business Write Arm has arrived to bring life through literature to brands.

Brands pay Vic to draw on their products and walls because he’s a unique artist. Vic talks about the launch of his new book The Corona Diary 2020.

The perils of vendor blogs for thought leadership, how the voice is the future of marketing and video as part of your personal branding.

The pointlessness of data sheets, the five Rs of content marketing, how the voice is the future of thought leadership and video as part of your personal brand

The effects of Black Lives Matter, Me Too and Climate change on brand emotion and sentiment and what brands are set for stardom post-Covid-19.

Brand emotion, employee branding, Persil’s “Dirt is Good” and why agencies need to create emotional points of difference.

Natasha agrees to give us five of the top myths of new business development – and you’re not going to believe what they are!